Read a piece of news.


Mary Trant, the creator and managing director of Mistral Computers, has been widely commended as a major innovator in the computer industry. Some journalists in the computer world have also claimed that she is the leading force today in the changing computer market.
 

Trant was the first designer to actually handcraft personal PCs using light durable attractive materials. She was the first to recognize the opening in this side of the market and her “seize the day” mentality has been making vast amounts of money for her company ever since.
 

Recently the world of technology has been commending her work again. Trant has taken the bold move of cutting the price of computers in an already declining market. Most companies have been unable to match her low prices and thus have been unable to match her profits. Trant has made some changes to her company's production methods, making the production faster and more efficient. In addition, Mistral Computers is responsible for all of its sales, without the use of any middlemen; people either go online or telephone the company, without having to go to any shops or having to use any salespeople. At the end of the day, Mistral and Trant have proven to have what it takes to succeed in a time when the majority of companies don't. Lowering the costs and maintaining high standards of customer service have made the difference for this company.